Blog articles for Here to Serve were all living directly off the root of the domain, not aggregating equity, so traffic was trending down. Articles were unstructured and missing key internal links, so they were missing out on valuable traffic.
Results
We migrated articles under a blog subfolder to aggregate equity across the entire blog. We then optimized timely articles, increasing traffic by over 200% and impressions 380% YoY.
Client
Here to Serve provides comprehensive care and services to support the everyday challenges and in-home needs of families with children navigating cancer. They build online communities, assign family care coordinators, and provide resources to families battling cancer.
Subscribe to out newsletter today to receive updates on the latest news, releases and special offers. We respect your privacy. Your information is safe.
